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July 15, 2016

How Pokemon Go Became an Overnight Success

Pokemon Go is something that is on the threshold of breaking all trending charts. This has been an almighty success for Nintendo and  their stock price has spiked by 65% while the game has become the fastest mobile game to top the iOS and Android charts. All this achievement appears almost surreal, so what is it that Niantic did which Nintendo couldn’t. It has been a phenomena, and here’s our take as we at Above Android try to figure out how it has seen this overnight success.

Three big reason’s why Pokemon-Go is a Hit 1. Target Audience

The target audience is the main catch, any product or service when comes to the market it’s success is hugely [...]

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