YU, the unique venture of Micromax, made headlines a couple of months back with the launch of their Yureka phone in the country. Coming with Cyanogen out of the box, this phone radically raised the bar for many budget devices in the country. Just a couple of hours ago, the company launched their second device in the country. Titled Yu Yuphoria, it aims at bringing good specifications, a great design and valuable features at an affordable price point of Rs. 6999/-
Just in case if you missed out on the action from the launch event, here’s an overview explaining all about the Yu Yuphoria.
The design is the major USP of the Yuphoria. The phone comes with a very symmetric design and has real metal edges and chamfered edges, which gives the phone a very premium look and appeal.
The company claims to have used a lot of new technology in the designing of the phone, namely Stamping and Laser welding. And the end product, atleast from the launch photos, was truly beautiful. The volume rockers have the power button sandwiched snugly between them, and this might be reminiscent of the BlackBerry phones which were praised for their design.
So all in all, the company has truly upped its design game and has given a phone with a metal frame and great ergonomics. The Yuphoria comes with a 5 inch 720p display, which is protected by Gorilla Glass 3.
Under the hood, the phone runs a 64-bit Snapdragon 410 chipset. Although this isn’t the latest offering from Snapdragon, one has to consider the price point at which this phone is going to sell, and it’s really quite a feat that Yu have done.
The phone has 2 GB of RAM and 16 GB of internal memory. The Yu Yuphoria also supports micro sd card upto 32 GB.
The Yuphoria features an 8 MP snapper at the back and a 5 MP front camera. The front camera has an 86 degree wide angle lens. The Camera has auto focus feature in it and the quality of the camera is indeed good.
The phone runs Cyanogen OS 12 out of the box, which is basically a build of Android Lollipop 5.0.2 , this is one the main reason to buy the amazing Yu Yuphoria smartphone.
The battery capabilities of the phone stand at 2230mAh and it also features quick charging out of the box.
PRICING AND AVAILABILITY
The Yuphoria has been priced at a mouth watering Rs. 6999/-. This makes it a revolutionary device with great features in the sub 10k category. As for the availability, the phone is available only on registration via the flash sale organized by the Amazon India.