Google Ban apps from its Play Store which includes ads in the lock screen app. Many ads are unavoidable. Almost on every website and apps, ads appear. Sometimes ads can be a good thing as they inform us about the new product. But advertising has become an unavoidable part of our online existence, some ads show borderline annoying and malicious content. Many users get rid of because of this ads and take a help of ad-blockers.
“Google Play supports a variety of monetization strategies to benefit developers and users, including paid distribution, in-app products, subscriptions, and ad-based models,” the company said. However, it doesn’t “allow apps that contain deceptive or disruptive ads”.
Most people accept the fact of ads, which are displayed somewhere within the app. But some apps cross the limit of showing ads, sometimes it is displaying on notification bar or on the lock screen. Several years back, Google banned ads from the notification bar and now it is taking a same step for the lock screen app. In the new section on the developer’s monetization page, Google brings out the new rules. The new section name as “Lockscreen Monetization” and it states:
“Unless the exclusive purpose of the app is that of a lock screen, apps may not introduce ads or features that monetize the locked display of a device”.
Third-party lock screen apps are still able to display ads. But the app is specially designed to replace your lock screen then it should be banned from displaying ads there. One of the highest profiles app to do so was the ES File Explorer. Last year it displayed a Charging Booster ad in its free version. Because of this many users recoil this app and later removes the ads from that app. Many of people don’t actually know, from where these ads come on the lock screen.
Hopefully, the new policy of Google Lockscreen Monetization will put an end to the apps which show ads. You can get more details about this policy at Google. What do you think about the new changes in Google’s policy? Let us know about your feedback in our comment section below.
Abhishek is the founder of Above Android. He has worked hard to bring Above Android where it stands today. He manages his team extremely well and also manages the News section of our site. Having learnt the art of Android Development, he is always keen to know the latest updates in this space and put it down in our news section.